Modelling graphic process

Subject deals with methods and techniques of graphic process modelling, digital techniques, and transformation of business process integration inside and outside the company, marketing and marketing communication, brand creation, logistics models, market research, advertising, business and web etiquette, paper, graphic and special forms of business printing industry as a conglomerate of conventional and modern forms of the printing industry.

Student understands the concepts associated with the modelling the graphical process, evaluation of the whole process from idea to realization. Students understands the background of business models and the much-needed integration of them into any economic activity, regardless of raw material, resource, intellectual property, creativity, and business environment.